Makeup for Older Women

61-year-old Janet arrived at the makeup counter wearing full makeup. As she gradually became more comfortable talking with me, she shared that her 9th grade best friend had taught her how to use makeup…

Whether we’ll be attending special events over the holidays or getting together with friends or family, knowing that we look our best can give us a wonderful boost of self-confidence. And the holidays are a perfect time to update or tweak our makeup routine and get tons of…

As we age, our eyebrows tend to thin, fade, or change in texture, making it harder to maintain the defined arches that can frame and lift the face. A well-chosen eyebrow pencil can help create fuller, natural-looking brows that complement your features…

The holidays are a mixed bag of chips. For many of you, it is in fact the most wonderful time of the year. You display every holiday decoration imaginable while wearing your reindeer antlers, ugly red Christmas sweater, and bright green holly earrings. Oh, yes, and Bing Crosby…

As we age, our lips can lose definition and fullness, making it more important than ever to have a reliable lip pencil. Lip pencils help prevent feathering, enhance lip shape, and give definition that lasts throughout the day. Whether you want a soft, natural look or a…

Have you ever felt like finding the perfect foundation was like looking for a needle in a haystack? Well, you’re definitely not alone because as a makeup artist who works specifically with women over 50, one of the most common questions I get asked is…

When I first met Ariane Poole several years ago, I knew that she had an empowering message to share with our community. Her emphasis on positive aging was refreshing and her practical makeup tips were exactly what our community had been asking for…

As we age, our skin undergoes various changes, such as reduced elasticity, dryness, and the appearance of fine lines and wrinkles. For women over 50, finding makeup products that cater to these evolving needs can make a world of difference in achieving a flawless…

Finding the right foundation makeup as we age can be a game-changer. The needs of mature skin differ significantly from younger skin, making it essential to choose a foundation that caters specifically to those needs—whether it’s coverage, hydration…

Have you noticed – as I have – that applying eyeliner has gotten just a bit trickier as you’ve gotten older? As we all know, our eyeliner application can go very wrong very quickly. And I think we’ve all been down that road. There are many reasons why our…